Hi There!
I’m Zirwa Tariq and as a Visual designer, I am dedicated to crafting digital experiences that are not only visually appealing but also accessible and inclusive to all users. I believe that design should be a medium that bridges gaps, not create them. My primary focus is on creating designs that are minimalistic, prioritizing clarity, simplicity, and functionality while ensuring that they are equally welcoming and usable by everyone.
Experience
Graduate Studies- SUNY Oswego
Graduate Assistant
-- Updated the official website using Drupal 9 and make it more user friendly which in a 35% increase in website interactions and a 20% decrease in bounce rates.
- The incorporation of modern technology and original designs led to a 45% increase in social media engagement and a 25% rise in poster click-through rates, resulting in an overall better user experience.
- resulted in a 90% reduction in design revisions and a 40% increase in brand consistency across marketing campaigns.
Facilities Services- SUNY Oswego
Graphic Designer
-- Assisted faculty members with data collection for potential academic / web publications to include in official website to make the experience user focused.
- By updating the website and incorporating accessibility and inclusive design results in Improved user experience by 15% and increased click rates.
Lloyds Knight International
Graphic Designer
-- Developed original designs for print media, magazines, and social media accounts results in increased user interaction rate by 16%.
- Collaborated with marketing teams to confirm design compliance with brand guidelines and developed medias for the websites to make it more user focused.
Interschange Print Media
Graphic Designer
-- Designing high quality visuals on larger scale prints results in increase sales and the product popularity.
- Developed original and unique designs for the social medias leads to increase rate of interactivity on the social platforms which also causes the increase in sales of the products.